Celebrity Endorsements and Anchoring Reality Shows: The Correlation

There are certain parameters that can be correlated to understand the science involved as far as celebrity endorsements and anchoring reality shows are concerned. The factors that cause the success or failure of an endorsement exercise are similar to the factors that cause the success or failure of a reality show due to its anchor. The article describes the blue print model for the two arenas in detail in a crisp, clear and conceptual manner.

Anyone who wishes to buy the article can email at krish301@gmail.com .